Frigibar Industries, Inc. President Shuly Oletzky is a passionate entrepreneur and philanthropist who took over the family business from her father, Sheldon Oletzky, in late 2010. After over 40 years providing quality marine refrigeration products manufactured in America, Frigibar is the most trusted and reliable brand of refrigerators and freezers that travel on-board vessels of all shapes and sizes around the world.
When Shuly isn’t helping customers enjoy their lifestyle out on the water, she’s travelling, learning from others, building relationships, and volunteering in the community, including serving on the Board of Directors for Easter Seals Florida, who are hosting the “Get Down to Business Lunch” on January 20th in West Palm Beach. Shuly is also a Boat Show Committee Member for the National Marine Manufacturers Association (NMMA), and is an alumni of the Goldman Sachs 10,000 Businesses program and Leadership Palm Beach County (LPBC).
As an alumni of the program hosted by Goldman Sachs, Shuly has the opportunity to submit articles to the Huffington Post. Over the past four months, Shuly has been featured on the Huffington Post small business blog three times. Here are the featured pieces and a short description of each.
Shuly highlights the importance of succession planning and seven reasons business owners and entrepreneurs should start planning for succession as soon as possible.
“When transitioning to President of Frigibar Industries, Inc., our family business for over 40 years, there was no succession plan. Instead of being able to jump into the position and begin working on building the company, several months were spent putting processes into place, organizing documents, and learning how things were done in the past — all of which could’ve been done months or years earlier.”
In-person events have been one of the most beneficial activities to both Frigibar and the growth of Shuly as a business owner. From forming new partnerships to meeting new mentors, each event has brought value back to her and the business. This article covers 10 ways any business owner can turn an event into value.
Without a retail space, Frigibar relies on boat shows to give customers and partners access to freezer and refrigerator units. Shuly shares her advice to other entrepreneurs and sales professionals on how to get the most value out of appearing at a trade show or conference.
“To help you make the most out of exhibiting at a show without regretting your investment, here are nine ways to get more out of your next event or trade show, created with the help of one of the many valuable connections and friends I’ve made at an Inc. event, Nuphoriq Co-Founder and CCO Jamie Pritscher.”