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Frigibar Marine Refrigeration Products Now Available on SailorSams.com

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Established in 2003, SailorSams made a name for themselves by carving out a niche within the marine industry by specializing in selling 12v LED boat lights online. SailorSams is now a full marine retailer, carrying both common staples of the industry and exclusive partnerships and luxury products. “SailorSams has some products that everybody has, but we’re always looking for unique quality products — and Frigibar is certainly that,” says SailorSams’ Kyle Mosher.

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SailorSams has partnered with Frigibar Industries to provide the manufacturer’s boat and yacht refrigerators, freezers, and boxes to their wide base of customers. The Frigibar name has been synonymous with the highest quality marine refrigeration products for boats, yachts, docks and more for nearly 45 years. Asked why SailorSams is partnering with Frigibar, Mosher said, “Because there’s nothing else like it…I like finding things that are the best. Frigibar is hands-down the best in what they do.”

Frigibar’s products will be showcased in product pages on SailorSams.com. The Frigibar Captain Cockpit Refrigerator and Freezer is currently available at a discount and comes with several customization options to allow boat owners to best accommodate their boating adventures.

While SailorSams is primarily known as an online retailer, they and Frigibar have similar philosophies on creating personal relationships with customers, which requires in-person connections. “We work on creating real relationships that expand far outside of just our online presence. We exhibit at boat and trade shows and connect with customers to find out what they need and how we can fill that need within the marine industry,” says Mosher.

Asked why he’s passionate about the industry, Mosher replied, “I love the marine industry, and I love boating. I spend most of my summers out on the water. Since getting involved with SailorSams, I’ve been able to build some great relationships, like that with Frigibar President Shuly Oletzky.” Mosher and Oletzky were recently both exhibitors at the 2016 Miami International Boat Show at Miami Marine Stadium along with hundreds of exhibitors and over 100,000 boating enthusiasts. “The marine industry feels like a family. Primarily, we’re dealing with a fun industry created by people who are passionate about having a good time,” says Mosher.

Future opportunities for the partnership include making additional Frigibar products available to SailorSams audience, including deck boxes, dock boxes, fish boxes, and other refrigerator and freezer options.

METSTRADE 2015: Marine Trade Show Recap

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Frigibar President Shuly Oletzky has returned from Amsterdam after traveling to and exhibiting at METSTRADE 2015, the world’s largest marine equipment trade show. The show, which took place November 17-19 featured over 1,300 exhibitors from over 40 countries showcasing their products throughout nearly two-dozen pavilions. According to Boating Industry, overall attendance at METSTRADE 2015 was up 5.7 percent from 2014, which is a new record for the event.

METSTRADEThis show was the first METSTRADE event for Oletzky and a truly unique experience. When asked how this show was different from the 100 or so she’s attended in the past, Oletzky said, “One of the biggest differences of this show outside of being in Amsterdam, which was amazing, is that this was a business-to-business show and not aimed at end-users like at the other shows we participate in.” At METS she got access to meet partners and companies from around the world that she may not have been able to otherwise.

“Businesses in this industry truly understand the product — they want a way to contact you in the future, learn how to partner together, and begin a conversation on how a relationship can be mutually beneficial.” There are businesses at every show, but the atmosphere of this show was unlike that of consumer-focused shows. “I think the focus of the attendees is much different because there is a big emphasis on networking and improving and growing their business.”

One of the highlights was meeting the founders of a company in Greece that frequently works with Frigibar freezers while doing maintenance and repairs. “Having the opportunity to understand how a completely different market perceives our products and how they perform in a different part of the world was extremely valuable information,” said Oletzky. Although many stopped by, the entrepreneurs and executives in attendance moved quickly as most of them had an agenda and specific strategies when maneuvering around the show.

Asked for her favorite part of the experience at the show, Oletzky said, “the access I had to meet representatives from the US Department of Commerce located in Europe. I had a few opportunities to spend some time with them and learn about the European market. The education I received from them was really valuable.”

When attending an event for the first time, it can be hard to know what to expect, but Oletzky felt right at home. “I didn’t know what to expect because it was my first year, and I was extremely surprised with how much support I received while at the show. As soon as I found my booth on set-up day my freight forwarder was there to confirm the delivery of our showpiece. Shortly following, my contact from Enterprise Florida stopped by and assisted me in getting acclimated. Within the next 20 minutes the North America sales representative from the RAI was also at the booth to check in on things. It was very comforting and helpful to have all of this support,” says Oletzky.

Frigibar and Shuly Oletzky will now take a short break from attending shows before gearing up for the Miami International Boat Show in early February (February 11-15).

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